Jeff Martin is a Business Strategy Coach. He helps business owners organize and grow their companies, and create and launch digital products. Jeff has founded several successful businesses, ranging from real estate holdings to paramedical examination firms. He was on the forefront of the DNA testing market, founding DNA Services of America. When the DNA testing market exploded, in the 1990’s, he was required to navigate many challenges and industry changes. These changes forced several significant business model shifts, which were, at times, complicated and painful, but necessary for survival. These experiences inspired Jeff to create “The Mulligan Method”, which is detailed in his #1 Bestselling book, Business Mulligan – How to Give Your Business and Your Life a Second Chance in a Changing World.

Jeff is a veteran of the United States Navy and proudly served in Operations Desert Shield and Desert Storm. He is also a business graduate of Louisiana State University. He lives, in Lafayette, Louisiana, with his wife Katie and their three children. He is active in his church and the Lafayette ACTS community.